We were tired of quitting.
So we built the system we wished existed.
Not another productivity app. A goal completion engine.
The Origin
It started with a spreadsheet of 47 failed goals.
Before starting YourGoals, one of our founders sat down and listed every goal they'd set in recent years. Learn Spanish. Build a side project. Run a marathon. Write a book. Start meditating.
47 goals. Zero completed.
Not because they were lazy. Not because they lacked motivation. They'd tried every app, every method, every life hack. The pattern was always the same:
"The problem wasn't me.
The problem was that my goals had no system, no structure, no consequences."
Goals without a clear roadmap fade into wishful thinking. Goals without structure lose momentum. Goals without consequences get quietly abandoned. We needed all three.
The Science
We didn't guess.
We researched obsessively.
Before writing a single line of code, we dove deep into understanding why humans fail at goals.
Motivation Decays
Studies show motivation drops 40-60% after the first 2 weeks. It's biological, not a character flaw.
Progress Becomes Invisible
Without visible checkpoints, the brain can't track progress. What gets measured gets done.
Accountability Disappears
92% of people who complete goals have some form of external accountability. Going solo is a losing strategy.
The Solution
Goals need system, structure, and consequences.
We built a goal completion engine that gives you all three—a clear system to follow, daily structure to maintain momentum, and real consequences that make quitting expensive.
System
AI creates a personalized roadmap with clear checkpoints, deadlines, and realistic milestones.
Structure
Daily actions, weekly reviews, and progress tracking that keeps you moving forward.
Accountability
Real people or AI partners who watch, verify, and keep you honest every step.
Consequences
Stakes that matter—money, reputation, or pride on the line. Quitting has a cost.
Our Mission
To become the foundational infrastructure for goal completion.
We're shifting the narrative from "I lack discipline" to "I need better systems".
Because discipline is unreliable. Systems are not.
Our Vision — 10 to 15 Years From Now
A world where work becomes optional.
You simply tell us what you want to achieve.
You focus on the learning and the growth.
An army of AI agents handles the rest.
You Decide
Tell us your goal—start a business, learn a skill, build something meaningful. The vision is yours.
You Learn & Grow
Focus on what matters: acquiring knowledge, developing skills, making decisions. The human part stays human.
Agents Execute
An army of AI agents handles the manual work—research, scheduling, reminders, tracking, coordination. You stay focused on what only you can do.
The Team
Built by people who understand the struggle.
Small team. Big mission. Every one of us has failed goals. That's why we're obsessed with fixing it.
The Visionary
Founder & CEO
After failing 47 goals in 5 years, discovered the pattern. Now obsessed with fixing it for everyone.
"I didn't lack motivation. I lacked a system."
The Scientist
Head of Research
Behavioral psychologist who spent 8 years studying why smart people fail at simple goals.
"The brain isn't broken. The tools are."
The Builder
CTO
Built 3 failed startups before realizing: the product wasn't the problem. Follow-through was.
"Code can't fix procrastination. Systems can."
The Designer
Head of Product
Former game designer who understands how to make hard things feel achievable.
"Good design makes progress visible."
Our Values
What we believe in.
Trust First
Your goals are personal. We guard them like our own. No selling data. No dark patterns. Ever.
Radical Transparency
We show you exactly how the system works. No hidden algorithms. No manipulation tricks.
Human-Centered
Technology serves you, not the other way around. We build for real humans, not ideal ones.
Bias for Action
Small progress beats perfect plans. We optimize for movement, not perfection.
Science-Backed
Every feature is grounded in research. We don't guess what works. We know.
Community-Driven
We build with users, not for them. Your feedback shapes every update.
Our Journey
How we got here.
The Breaking Point
Founders experience the same failure pattern for the hundredth time. Something had to change. YourGoals was born.
Deep Research Begins
Interviewed 1,000+ people. Read 120+ papers on motivation, habits, and behavioral psychology. The patterns became clear.
First Prototype
Built the first version. Tested with early users. 78% completed their goals. We were onto something.
YourGoals Launches
The system that actually makes you finish is finally here. Ready to help millions complete their goals.
Why Now
This moment matters.
Remote work demands self-accountability
No boss watching. No office structure. You're on your own—and most people are struggling.
Digital distraction is at all-time highs
Your attention is under constant attack. Without systems, goals don't stand a chance.
Mental health awareness is rising
We're finally talking about shame cycles, avoidance, and the toll of repeated failure.
AI enables personalized accountability
For the first time, we can build adaptive systems that understand individual behavior patterns.
Ready to actually finish something?
Join thousands of people who are tired of quitting and ready for a system that actually works.
Free to start. No credit card required.